Fair pricing. Credits that don't disappear.

Your credits never expire while you're subscribed — unused credits roll over every month. No artificial resets like other platforms.

Your credits never expire while you're subscribed.

Unused credits roll over every month automatically. If you cancel, you have 30 days to use any remaining subscription credits. Credits purchased separately (credit packs) never expire under any conditions.

101 image ad = 10 credits
20An avatar video = 20 credits
≈60A full UGC video ≈ 60 credits

You see the cost before you generate — nothing is spent by surprise.

Hook

Get started with Autopilot and Manual Mode.

$14.99/mo
120 credits / month
  • Autopilot + Manual Mode
  • Avatar spokesperson (Budget)
  • No watermark · 720p
  • 29+ languages
Most Popular

Riff

Campaigns and the full creative toolkit.

$39/mo
480 credits / month
  • Everything in Hook
  • Campaigns
  • 1080p · Standard avatars
  • Custom brand kit · Premium b-roll
  • 4K upscale add-on

Encore

Top volume, 4K, and priority rendering.

$89/mo
1200 credits / month
  • Everything in Riff
  • Premium + custom avatars
  • 4K export
  • Priority rendering

How credits work

Credit cost scales with the AI work involved. You always see the exact cost before hitting generate.

GenerationCredits
Image ad10 credits
Avatar spokesperson video20 credits
UGC video~60 credits
Add captions+10 credits
4K / HD upscale+10 credits

Scripts and product image generation are always free — bundled into the credit cost of the video they're part of.

Pay-As-You-Go Credit Packs

Need more credits? Top up anytime with our credit packs.

Quick Boost

$19.99/ 80 Credits

Credits never expire

Campaign Pack

$49.99/ 220 Credits

Credits never expire

Scale Pack

$99.99/ 500 Credits

Credits never expire

Pricing FAQ

Common questions about our pricing and credits

Credits never expire while subscribedCancel anytime · 30-day grace windowNo hidden fees

Ready to transform your content strategy?

Start with Hook at $14.99/mo — cancel or downgrade anytime.