Start free. Pay only for what you make.
Your UGC score and market-fit audit are free. After that, buy credits from $9.99 with no subscription — or take a plan for a monthly balance at a better rate.
Credits bought as packs never expire. Ever.
No deadline, no monthly reset — buy them once and use them whenever. On a plan, unused credits roll over for up to 3 months (bank up to three months' worth), and credits you already hold are never taken away. If you cancel, you have 30 days to use any remaining subscription credits.
You see the cost before you generate — nothing is spent by surprise.
Pay as you go
Start free. Buy credits only when you want the ads.
- Free UGC score + market-fit audit
- Autopilot + Manual Mode
- Avatar spokesperson (Standard)
- No watermark · 720p
- No monthly commitment
- Campaigns
- Scheduling
Hook
Get started with Autopilot and Manual Mode.
- Autopilot + Manual Mode
- Avatar spokesperson (Budget)
- No watermark · 720p
- 29+ languages
Riff
Campaigns and the full creative toolkit.
- Everything in Hook
- Campaigns
- 1080p · Standard avatars
- Custom brand kit · Premium b-roll
- 4K upscale add-on
Encore
Top volume, 4K, and priority rendering.
- Everything in Riff
- Premium + custom avatars
- 4K export
- Priority rendering
How credits work
Credit cost scales with the AI work involved. You always see the exact cost before hitting generate.
| Generation | Credits |
|---|---|
| Image ad | 10 credits |
| Avatar spokesperson video | 40 credits |
| UGC video | 100 credits |
| Add captions | +10 credits |
| 4K / HD upscale | +10 credits |
Scripts and product image generation are always free — bundled into the credit cost of the video they're part of.
Pay-As-You-Go Credit Packs
No subscription. Buy credits once and use them whenever — they never expire.
Mini Boost
Credits never expire
Quick Boost
Credits never expire
Campaign Pack
Credits never expire
Scale Pack
Credits never expire
Pricing FAQ
Common questions about our pricing and credits